Tattoos are making their mark on luxury watches

Hublot, one of the brands belonging to French luxury group LVMH, has recently joined forces with Swiss tattooist Maxime Büchi, to revamp one of its flagship models, set to hit directional watch stores sometime in October. This limited edition timepiece will be priced at €18,600, and will dispense with hands to tell the time. Instead, it will rely on a set of overlapping octagonal disks inspired by the geometric patterns loved by the tatoo artist known for having tattooed US rapper Kanye West.At the beginning of September, French watch-maker Bell & Ross started sales of a square watch with a dial in the shape of a skull and crossbones , priced at €6,900). Its steel case is decorated with finely engraved flames, which are then painted in black varnish, recalling ink used by tattoo …